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How to Write Headlines: 10 Strategies and Tips

Quick Navigation Focus on Keywords Brainstorm Vary the Length Consider Quotes Use Statistics and Numbers Pose a Question Use Second Person Maintain a Sense of Urgency Keep It Present Test Your Headlines Common Headline Mistakes An article’s headline is often what entices a reader to click on the link that leads to the full article. […]

How to Format Your Blog for SEO

Quick Navigation What Is a Blog? How to Format the Sections of Your Blog Tips for a Blog With Excellent SEO Blogs are fantastic tools for companies interested in attracting and educating customers about their business. Blogs don’t just provide great reading material, though — they’re also excellent for building an optimized web presence that […]

Best Practices for SEO

Quick Navigation What Is SEO and Why Does SEO Matter? What Are SEO Best Practices? When Should You Ditch SEO Best Practices? Search engine optimization is one of the best ways you can increase traffic to your website and see improved customer conversions. Knowing how to implement SEO and when not to use it is […]